I was consulting with a client the other day and she asked me what my thoughts were on building out and promoting “Talent Communities.” This question made me sincerely pause. And the first question I asked in reply was…”what’s a Talent Community?’ Clearly I have…
Tag: Strategy
Wow…Federal Charges for a YouTube Video! ? For myself and others who consult with clients daily on the Social Web Evolution this latest Social Media mishap was not a surprise and quite frankly expected. I’m referring, of course, to the Domino’s YouTube Video. If you…
I keep talking about a shift in the way we do business. How we connect with clients, especially new ones. Because as Sales Professionals (SPs) we all know that new biz is the lifeblood of any successful company. Existing clients are extremely important and we…
Had a really great presentation on Friday. I have to tell you that my absolutely favorite part of selling is presenting. There is nothing like the opportunity to connect with the buyer! During the moments that you educate and convert the decision makers, you are…
The biggest mistake I see with any solutions proposal is…we make our clients think too hard. And now you’re saying…”What the hell?” Well…yeah…we make them think too hard. If we want a client, especially one we’ve had a long term partnership with…to really respect us…