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Christina Tierney

Digital Marketing Strategist | ABM | Content | Lead-Gen

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Category: Solutions Thinking

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The Digital Lead Gen Fantasy

  • Posted onNovember 23, 2020November 24, 2020
  • Biz Dev

Can We Talk To be honest today’s article will be a little bit of a rant. I want to talk about the fantastical thinking that surrounds online digital lead generation. If you’re a professional digital marketer, you know exactly what I’m talking about – it’s…

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The Relationship Between Cookies and Programmatic

  • Posted onNovember 16, 2020November 16, 2020
  • Content Marketing Strategy

How do you reach the total addressable audience for the least amount of spend? Is there a way to hyper-target potential conversions at the most relevant moment of intent? Now, keep in mind I am NOT talking about Search Engine PPC advertising when I ask these…

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Do I Need a Secure Socket Layer Certificate?

  • Posted onJanuary 1, 2019November 16, 2020
  • Content Marketing Strategy

If you’re stopping by my website (let’s be honest this is a Blog) then you’re probably here because I sent you here. This is my personal online “thought-resume” if you will – a destination I share with potential employers, recruiters, and colleagues to get a…

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Creation, Aggregation, Curation – The Debate

  • Posted onDecember 6, 2011October 29, 2020
  • Biz Dev

Hey Check This Out… In 2005 I jumped into the Social Media sphere with both feet, pinching my nose and just having a blast.  Those of us who were “getting-it” early were like members of a secret club, decoder rings and all.  Each day we…

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How Do You Rank – What’s Your Social Capital?

  • Posted onNovember 20, 2011October 29, 2020
  • Digital Brand Strategy

  For me the debate over Influence Measurement simply comes down to Social Capital and what’s the importance of your online presence, or Personal Brand?”  Does this presence bring value to your work and/or personal life?  There’s no doubt for my “geek” family and I…

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