Of course you should be following Brian Solis if you are working today as Digital Brand Strategists. Great interview with Dunkin Brands.
Author: Christina Tierney
I’m a passionate cross-channel marketer that excels at developing high-performing integrated strategies that result in increased revenue for both my clients and agency. The views expressed here are mine alone and do not necessarily reflect the views of my clients or employer.
For me the debate over Influence Measurement simply comes down to Social Capital and what’s the importance of your online presence, or Personal Brand?” Does this presence bring value to your work and/or personal life? There’s no doubt for my “geek” family and I…
Hard to believe it used to be fairly simple when developing a Social Media Marketing Strategy. We had one or two social communities that “really” mattered. Today however, there are over 300 social networking sites excluding those focused purely on dating. Now not all of…
Social Recruiting is a term first coined by a colleague of mine, Shannon Seery Gude in 2009 when I was at Bernard HODES Group. Since then much has been written about the practice and not surprisingly entire conferences devoted to this topic. Recently I was fortunate…
During one of my business networking events, I was offered the challenge to blog on the topic of Leadership. It seemed like a pretty simple challenge, I mean who wouldn’t want a chance to rant about the list of leaders they’ve encountered. I know from my own…